Overview
Slutty Vegan is a popular plant-based fast-food restaurant and lifestyle brand founded by Pinky Cole in 2018. It gained significant attention for its vegan burgers, which aim to provide indulgent and satisfying alternatives to traditional meat-based burgers. The name "Slutty Vegan" was chosen to challenge societal perceptions and stereotypes around food choices and promote a sex-positive, body-positive, and inclusive message. With a mission to make veganism accessible and enjoyable for everyone, Slutty Vegan has garnered a dedicated following and expanded its presence through food trucks, restaurant locations, and a range of merchandise.
Role: Creative Director, Art Director, Motion Designer, and Video Editor.
Partner: Stephanie Erazo, Douglas Davis.
Spec Project.
Presentation: https://shorturl.at/cmI37
Partner: Stephanie Erazo, Douglas Davis.
Spec Project.
Presentation: https://shorturl.at/cmI37
Slutty Corner - Billboard
It shows a story of temptations and cheating but it is not like any cheating story, it's a mouthwatering journey into the realm of delicious vegan cheating. This billboard shows the irresistible allure of a Slutty Vegan burger, showcasing just how tempting, satisfying, and guilt-free having a burger can be.
Made by Jia
Slutty Party - Video Commercial
Introducing a captivating commercial video inspired by the sensational film "Sausage Party," where a tantalizing transformation takes place before your eyes. Watch as the ingredients used in Slutty Vegan gracefully descend, moving in slow, seductive motion, gradually assembling into a mouthwatering masterpiece—a vegan Slutty Vegan burger that will mesmerize your senses.
Looks That Flirt - Video Commercial
Storyboard of a commercial video about attractive looks where they are not always what they seem, the Slutty's vegan burger is attractive and irresistible both in taste and appearance.
Made by Jia
Gate Fold-Out Poster
Introducing the Slutty Vegan Gate Fold-Out Poster! Brace yourself for a playfully provocative visual experience that challenges your perception. At first glance, two irresistibly shaped Slutty Vegan buns come together, resembling a cheeky derriere. But, here's where the magic happens! As you unfold the poster, it reveals the true star of the show, the Irresistible Vegan Burger by Slutty Vegan. With vibrant colors and enticing ingredients, this mouthwatering creation takes center stage, captivating your senses and igniting your appetite.
Made by Stephanie and Jia
Voyeur - Video Commercial
A storyboard of a video commercial about a voyeur who can't resist the temptation of starring a delicious, sexiest, provocative... Slutty Vegan Burger.
Made by Stephanie
Only Foodies - Video Commercial
Inspired by Only Fans, this is a storyboard of a video commercial about the exciting preparation of the irresistible "Big Dawg", a Slutty Vegan Hot Dog, because we understand that we eat with our eyes first.
Made by Stephanie
Process
Photography by Jia, Stephanie, and Pexels